S/o Satyarmurthy - C/o Confusing Collections

It's tough to decode what's going on with S/o Satyamurthy team as they promote the flick even by revealing box office collections. However, these revelations by the makers are pushing cinema lovers into confusion. Wonder why, read it on.

As trade circuits continue to blaze the collections of movie, mega fans are rejoicing that S/o Satyamurthy collected 30.31 crores in 4 days of run at worldwide box office. In the meantime, producers declared that the flick pocketed 48.36 crores worldwide. Is the Allu Arjun starrer joining 50 crore club in a day or two? Not that way, not anytime sooner. A small confusion needs to be unearthed to understand this. Trade circles of Tollywood generally talk about 'share' collections, means the final figure a distributor will get after paying theatre rents, taxes and other expenditure. But producers of this film are presenting figures amassed in the form of tickets at box office, like our Bollywood and Tamil counterparts.

Probably S/o Satyamurthy makers want to bring the change in the way people look at our collections, but frankly that is confusing fans, as some critics went on commenting that Bunny's producers are revealing fake collections.